The business of smartphones is a high stakes game with one device sending your success into the stratosphere, or keeping you down in the doldrums. HTC who was an initial leader in the smart phone sector has struggled to have a winning device and has dramatically lost market share because of it. Shooting to the head of the pack has been Samsung with their Galaxy series. This series of phones has seen Samsung lead the market for smart phone sales.
For Samsung, continued success is reliant on them continually rolling out better versions of their flagship smartphone. This will maintain their momentum and prevent others from taking over their position.
With that in mind, Samsung has released the latest version of it’s smartphone, the Samsung Galaxy S5. The Galaxy S5 is a huge improvement on their last version. Sales of the device looks like it will beat the previous version of the phone and may even trump the Apple iPhone 5s in terms of launch sales.